GreenGT: The Future Of Racing

Good news has been showering the world of the Le Mans GT Racing. With the apparent misunderstandings between several Formula 1 owners and the sport’s governing body, the FIA, some teams are threatening to move to Le Mans, including F1’s oldest citizen, Ferrari. While the racing gene will still be in man’s blood, the type of cars he’ll be racing with is still in doubt. The GreenGT electric racer, however, keeps the future of racing safe. This EV has been certified by the FIA and will sport a carbon fiber chassis with a composite body. It will be powered by a pair of water-cooled 100 kW electric motors delivering up to 450 horsepower. Jolting the electric motors are lithium-ion batteries that could be recharged by the solar cells on the body. The car will weigh just under 1900 lbs and is touted to reach a top speed of 171 mph. News that 22 units will be available to the eco-conscious public with a racing heart just made the GreenGT an even sweeter car.

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New TAG Heuer ad pitches Steve McQueen against Lewis Hamilton

McQueen and Hamilton : two legends duel at Le Mans

To celebrate the 40th Anniversary of its Monaco watch, TAG Heuer has gone down the fantasy road and imagined who would have won the race between Steve McQueen and Lewis Hamilton. They’ve used footage from McQueen’s Le Mans in which they’ve inserted Hamilton, a technique we remember getting great results in movies like Forrest Gump. It’s not as well done as the latter and the 3D cars could have used more work. Thinking about it, excerpts from Bullitt were used in a Ford ad in 1996 (!) for the Puma and, even though it’s much older, the transition between newer and original sequences seems much more seemless! Same for the 2004 Ford Mustang ad (also starring Steve). What happened TAG Heuer? All the money went to Hamilton and the McQueen family and you couldn’t afford a good producer? Anyway… it’s always nice to see old Steve. Considering he left us years ago, he’s been getting a lot of work in commercials lately.

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